Reason-Marketing.Com

Top Menu

  • Contact
  • Home
  • Sitemap

Main Menu

  • Home
  • Marketing
  • Business
  • Contact
  • Sitemap

logo

Reason-Marketing.Com

  • Home
  • Marketing
    • How can you market something related to drug addiction in a positive ...

      October 25, 2018
      0
    • Local marketing: how to promote a business event successfully

      May 26, 2018
      0
    • The best pieces of advice for an efficient marketing campaign

      February 28, 2018
      0
    • Why promotional products still matter

      January 30, 2018
      0
    • The Particularities of a B2B Marketing Strategy

      October 13, 2017
      0
    • Great Real Estate Marketing Ideas

      September 12, 2017
      0
    • What Makes the Product Branding

      August 31, 2017
      0
    • Why corporate video production is a powerful marketing tool

      June 28, 2017
      0
    • Why is Geo targeting the new thing in SEO?

      April 4, 2017
      0
  • Business
    • How to promote your home health care agency?

      January 23, 2020
      0
    • Grow your photography business FAST- Here's how

      January 23, 2020
      0
    • Promote your seafood business with these 4 tools and ideas

      October 2, 2019
      0
    • Starting A Warehouse Business – What You Need to Know

      July 31, 2019
      0
    • 3 marketing tips to take your lawn care business to the next ...

      July 31, 2019
      0
    • Yes, you should outsource your accounting operations

      June 12, 2019
      0
    • Making money through property in Australia: Top real estate investment strategies

      May 23, 2019
      0
    • 5 reasons why you should start a business in engineering

      April 4, 2019
      0
    • What are the main subjects studied in business and management?

      March 23, 2019
      0
  • Contact
  • Sitemap
  • How to promote your home health care agency?

  • Grow your photography business FAST- Here’s how

  • Promote your seafood business with these 4 tools and ideas

  • Starting A Warehouse Business – What You Need to Know

  • 3 marketing tips to take your lawn care business to the next level

Marketing
Home›Marketing›How does the WCA family work?

How does the WCA family work?

By George Stone
January 21, 2016
1179
0
Share:

The WCA family, or World Cargo Alliance, is a network of professional freight forwarders that offers valuable opportunities for small, independent forwarders looking to make global connections and drive business growth. Its presence is all the more important this day and age, when staying competitive especially because of large, multinational companies that make it difficult for startups to develop a client base. Joining the WCA family is one of the fastest ways of creating connections, getting coverage and large contracts. However, the term is not known to everyone; in fact, many freight forwarders struggle to gain exposure, without knowing how much they can fast forward the process with the help of a cargo network. Freight networks were specifically established to encourage collaboration and promote a sense of partnership. Structure is very important in such organizations, allowing all members to express their business identity and benefit equally from opportunities. Here are the most important things about structure and how it makes it possible for networks to work.

Four steps in starting a business with stockroom shelving systems

What is the WCA?

 

The WCA is a multinational organization that allows members to join depending on the available vacancies. It can even be possible for two or more companies in the same country to be allowed to join, because it is not the mission of the alliance to create competition, but to encourage collaboration.

 

WCA membership and management

 

Usually, there can be three members per country, but larger territories can have up to five registered members. All rights and responsibilities are distributed equally and all members must contribute equally to the organization, bringing value and suitable financial health. Needless to say, the management of the cargo alliance is objective and does not have a self interest. This ensures that all members can receive equal opportunities.

 

Who can join the World Cargo Alliance?

 

One of the most important structural characteristics of a freight forwarder network is its non-exclusivity. Everyone is welcome to join, no matter the company size, and this empowers small businesses to have a chance in today’s competitive environment, reach clients and form collaborations. There isn’t a pyramid scheme to the network, so this eliminates any misunderstandings. All companies who join have access to the same resources and, as long as they respect the alliance’s rules, they get the same opportunities. This equality is extremely sought after by small companies, who usually find it very hard to survive in the current competitive market.

 

Member responsibilities in the WCA

 

Depending on its size and policies, a network may or may not have offices in all the locations in which it is present. However, there is an annual meeting when all members can discuss business, analyze new opportunities and meet potential partners. If you are in charge of a freight company and you want to know all the technical details of an alliance, you should check if it has an official website and if you can access information there. In such an alliance, communication and transparency are extremely important. You should only be part of a network if you know for sure that its goals are aligned to your business objectives.

 

Previous Article

Reasons to become a member of a ...

Next Article

Four steps in starting a business with ...

0
Shares
  • 0
  • +
  • 0
  • 0
  • 0
  • 0

Related articles More from author

  • Marketing

    Top benefits of hiring a marketing consultant

    April 12, 2016
    By George Stone
  • Marketing

    Getting home care services – things to consider

    November 26, 2015
    By George Stone
  • Marketing

    How to enhance the shopping experience

    January 6, 2016
    By George Stone
  • Marketing

    Online Reputation Marketing Management

    November 28, 2014
    By George Stone
  • Marketing

    Investing in real estate – how to benefit from secure profits?

    March 12, 2016
    By George Stone
  • Marketing

    Give up the brush and roller and start spray painting

    June 30, 2015
    By George Stone

  • FeaturedMarketing

    Affiliate Marketing for Beginners

  • Marketing

    Why are websites a powerful marketing tool for companies?

  • Business

    Surprisingly efficient marketing tools: Branded company vehicles

Featured

  • Featured

    Minimizing repair costs with regular boiler check-ups

    Installing a boiler at home or at work is a necessary measure, one that all individuals should consider. As you might have noticed, the dedicated market is rather rich in ...
  • FeaturedMarketing

    What is SEO Marketing

    What is SEO marketing? This is one of the main questions that people who want to start an online business ask themselves. If you find yourself in the same situation, ...
  • FeaturedMarketing

    Affiliate Marketing for Beginners

    Affiliate marketing for beginners may look difficult in the beginning but once you figure it out how you can monetise your activity then you can consider having a successful business ...

Latest Posts

Business

How to promote your home health care agency?

New to the health care business landscape? You may be feeling a little bit overwhelmed since there are already so many professionals in this industry. Yet, don’t panic! With the ...
  • Grow your photography business FAST- Here’s how

    By George Stone
    January 23, 2020
  • Promote your seafood business with these 4 tools and ideas

    By George Stone
    October 2, 2019
  • Starting A Warehouse Business – What You Need to Know

    By George Stone
    July 31, 2019
  • 3 marketing tips to take your lawn care business to the next level

    By George Stone
    July 31, 2019
  • Home
  • Marketing
  • Business
  • Contact
  • Sitemap
All Rights Reserved - 2017 - Reason-Marketing