How to Advertise Your Business for Free
Using television, magazine and radio ads can be very expensive when it comes to promoting a business, and getting people to know your company and your products. Although experts recommend business owners to spend 5% of their profit on advertising, there are other ways to get more clients and help your business grow. So, if you want to advertise your business for free, you should consider the following tricks.
Create a Google Places listing
In order to use your capital for more practical purposes, we advise you consider free solutions for making your business more successful. Therefore, you can allow people to share opinions and rate your products by listing your business on Google Places, and making it visible on Google Maps.
Make e-mail lists
The best way to advertise your business for free and keep in touch with your costumers is to make a list with your clients’ e-mail addresses, and send them attractive announcements, special offers and interesting information. That will help you draw attention on your products, especially if you have a logo that you can use when connecting with your clients. In order to look more professional, you should include a catchy signature on every email you send. Furthermore, you can send coupons to your most devoted consumers, as that will keep them interested and motivated to buy more of your products.
Use reciprocal links
Important companies like LinkLeads, encourage businesses by intermediating an exchange of links. In other words, as long as you allow these companies to add links to their products on your website, they will allow your firm to insert links to your products on their site. That can be seen as a great help if you consider the large number of users that these social media platforms have.
Donate time or products to a charity
Donating resources to a worthy cause will allow other people who participate to the event to learn more about you and your services. Therefore, charitable organizations can help you promote any type of donation you make, and they can reward you for your involvement.
Focus on excellent customer service
There is no better way to advertise your business for free than showing customers that they can trust your services. Recommendations made between family and friends represent a great method to show how serious you are, which is the key to maintaining a successful business. So, keep in mind that a good entrepreneur should know how to train and motivate his sales people. Furthermore, clients’ expectations are different, so you need to make sure that you can satisfy their needs accordingly.